Survey Scales Go from Bad to Good
Survey Scales Go from Bad to Good
A simple technique that will measurably improve your data quality is to offer survey response options that go from low to high, or from bad to good. Start with things like terrible, zero, poor, disagree, and so on.
The Magic in a 0-to-10 Rating Scale - TruVoice from Corporate
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Survey Scales Go from Bad to Good
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